It is exhausting to recall a time earlier than memes existed on the web. Extremely relatable and 100% pleasurable, memes have quickly taken over our digital panorama. And it is truthful to say they’ve infiltrated the actual property trade, too.
Eric Simon, a Los Angeles–primarily based gross sales agent with Compass, noticed a possibility to fill the actual property meme void whereas additionally leveraging humor for his enterprise. Thus, he created The Broke Agent, a media model targeted on offering high quality content material for the leisure of actual property professionals.
“I seen that the actual property trade craves something that’s seen as ‘totally different’ or ‘edgy,'” Simon says. “Laughter lets folks escape from the each day hell of a commission-only job and permits them to assume, ‘Hey, there may be another person on the market experiencing this!'”