Is Broadbeach the New Brighton or Bondi?

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Melbourne and Sydney consumers have their eye on this Gold Coast suburb – and with its seashores, leisure and conveniences, it’s simple to see why.

Brighton has the bay and Bondi has the seashore, however lifestyle-focused consumers from Melbourne and Sydney are more and more trying north to the points of interest of Broadbeach on the Gold Coast.

Searches for Broadbeach properties on realestate.com.au by Melbourne consumers elevated by 43.9% and for Sydney consumers by 38.7% within the six months to the tip of February 2021. This outpaced the expansion in searches for Gold Coast, which have been up 31.5% for Melbourne consumers and 32.4% for Sydney consumers.

“There’s lots of demand for individuals to maneuver to a suburb like Broadbeach,” says Anne Flaherty, financial analyst at REA Group. “It’s well-established, in shut proximity to stunning seashores and has a number of pretty way of life services and hospitality.”

Luxurious attraction

Patrons on the luxurious finish of the market are main the best way, with searches for $1 million-plus models up 77.5% for the 12 months to the tip of February 2021, in comparison with the 12 months prior. Once more, this rise outpaced the better Gold Coast, the place the rise was nonetheless excessive at 66.2%.

The lure of solar, sand and surf are drawing consumers north.


Whereas Melbourne and Sydney consumers on this market would possibly usually look in their very own cities to locations like Brighton or Bondi, Flaherty says the attraction of Broadbeach has been boosted as a result of COVID-19 lockdowns.

“Lots of people have been trying to escape Victoria, so that may have pushed extra individuals to be looking out in different states,” Flaherty says.

“A part of the attraction of residing near a metropolis resides near work, however now that’s not essentially as necessary because it was previously. Which means individuals are going to look extra to the life-style suburbs.”

Central and handy

A part of the attraction of Broadbeach is its raft of facilities and native infrastructure.

Seaside Home is situated within the coronary heart of Broadbeach.


Danny Andrews, director of Andrews Initiatives, says the native choices outstrips different coastal suburbs close by.

“We love Broadbeach due to the infrastructure,” he says. “It has the sunshine rail; Pacific Truthful, which has had a $700 million improve; The Star On line casino; the very best eating places; the surf membership’s proper on the seashore; patrolled seashores; a number of inexperienced area; and it’s in a really central a part of the Gold Coast.”

Andrews says that the Broadbeach way of life is all about getting round on foot and profiting from the sunshine and broad beachfront boardwalks – and even getting a ship to go marina hopping. To journey additional afield, Gold Coast Airport is only a 30-minute drive away.

Rising alternatives

To cater for the rising curiosity in Broadbeach, new house developments have been on the rise, significantly these suited to mature, subtle consumers.

Seaside Home has only one house per degree throughout 12 ranges to supply most seashore views, area and privateness.


An instance is Seaside Home by Andrews Initiatives, a boutique, north-facing design situated on the beachfront at 4 Australia Avenue.

Designed by Bureau Proberts architects, Seaside Home is gently curved to enhance the look of the seashore and sand dunes under. Every house is light-filled and low upkeep, with three bedrooms, a examine and three.5 loos.

Residences at Seaside Home begin at $3.1m.


Andrews says high quality is what units the challenge aside. It options pure timber detailing, stone bench tops and European home equipment. On the bottom ground, every house has lock up storage and two automobile parks. A rooftop wellness space features a heated pool, fitness center, spa and sauna.

The north-facing orientation is designed to maximise the fantastic Queensland sunshine all yr spherical, Andrews says.

“There’s been a few beachfront developments [in the area], however nothing [quite like] what we’ve when it comes to that northern facade,” he says.

“It’s a timeless piece of structure, with ocean views that may’t be constructed out.”

All photos are courtesy of Andrews Initiatives.

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